Showing posts with label Amanda Hocking. Show all posts
Showing posts with label Amanda Hocking. Show all posts

12 Signs Your Novel isn't Ready to Publish

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Self-publishing is the trending subject in Cyberia. Last week my post on self pubbing got over 2500 hits. And 60 comments. It not only made “Best of the Best” of Jane Friedman’s “Best Tweets for Writers,” but got a shout-out from publishing blog-god Nathan Bransford. (Thanks, Jane and Nathan!)

I’m amazed. Many thanks to all of you—with special nods to everybody who has taken the time to leave a comment. Lots of information and food for thought there. I think one of the reasons this blog is getting popular is the quality of the comments.

To recap what I said in that post: KINDLE NO BOOK BEFORE ITS TIME! Don’t throw your fledgling book out into the Kindleverse without some serious thought. 

I realize you feel pressure to join the e-book revolution. Stories of Kindle millionaires are everywhere. The e-book provides a magnificent way for established writers to monetize their backlist—or even their frontlist, if they decide to go indie all the way like Barry Eisler. It’s also worked magic for new novelists like Karen McQuestion and Amanda Hocking, and I’m reading more success stories every day. (There’s one from author Mark Williams at the bottom of the comment thread of the self-pub post that’s a must-read.) I LOVE stories like this.

But it’s important to keep in mind these were all seasoned writers before they self-published. They had inventory. They knew how to build platform and make sales.

So don't expect their results until you're a seasoned writer, too. Even if you don’t get pounded with bad reviews, you could be sabotaging your future career. If a reader finds bad grammar, misused words, and no plot—even in a 99-cent e-book—they’re not going to want to read that author again. Maybe only a handful of people will buy it, but if you become a literary darling some day, that bad book will always be lurking somewhere on somebody’s Kindle, waiting to destroy your reputation.

Writing has a learning curve like any other skill. You don’t get to play Carnegie Hall after a few piano lessons. You don’t join the PGA tour after a couple of afternoons on the golf course. Learning to write takes time. Way more time than you think.

It sure did for me. I cringe when I read some of my early work. I can’t tell you how grateful I am for the rejections that kept the worst of it from seeing print.

But at the time, I thought that stuff was perfect. Jody Hedlund discussed this phenomenon in a great post last week. She pointed out: “Writers are blind to their own mistakes.”

All beginners make mistakes. Falling down and making a mess is part of any learning process. But you don’t have to display the mess to the world.

Here are some tell-tale signs that a writer is still in the learning phase of his/her career.


1)     Lots of writerly prose. Those long, gorgeous descriptions that got so much praise from your high school English teacher and your college girlfriend are a huge turn-off for the paying customer who’s searching for some kind of story in there.

2)     English-major showing off. It may feel incredibly clever to start every chapter with an epigraph from Finnegan’s Wake. But unless it’s really important to the plot, this will probably annoy rather than impress readers. Ditto oblique references to the Cavalier poets or anything by Thomas Mann. People want to be entertained, not worship at your self-erected literary altar.

3)     Episodic storytelling. I admit my own guilt on this one. I could never end my first novel, because it didn’t actually have a plot. It was a series of related episodes—like a TV series. (Many thanks to former agent Colleen Lindsay for reading the whole ms. and telling me this in a kind way. Because of her thoughtful comments, I could finally drop the book and move on.) Critique groups often don’t catch this problem, if each episode has a dramatic arc of its own.

4)     Hackneyed openings. I wrote a post on these a while back.The worst is the “alarm clock” opening—your protagonist waking up—the favorite cliché of all beginning storytellers. There’s a hilarious video on this from the comedians at Script Cops They say, “78 % of all student films start with an alarm clock going off.”

5)     Thinly disguised oh-poor-me memoirs and revenge fantasies. Having a terrible childhood does not make a great story. Neither does surviving a life-threatening disease. That kind of experience needs a lot of processing before it can be worked into entertaining fiction.

Also, readers probably won’t be enthralled by a 200,000 word description of a guy just like your toxic ex, even if he gets hacked up by his ax-murdering second wife in the final scene. (Yes, I know that was fun to write.)

6)     Semi-fictionalized religious/political screeds. You have to be really, really good (or Ayn Rand) to get away with political fiction. Carl Hiaasen manages to throw quite a bit of his politics into his comic mysteries, and Chris Moore gets in some digs in his hilarious horror tales. But if you aren’t as funny as those guys, save it for a letter to the editor.

And if you’ve written a novel just so you can send everybody who isn’t exactly like you to Hell, your reader will want to send you there, too.

7)     Dialogue info-dumps and desultory conversation. Another of my personal pitfalls. After 25 years in the theater, my brain’s natural habitat was the script. It took me years to learn characters don’t have to say all that stuff out loud. And “hello how are you fine and you nice weather” dialogue may be realistic, but it’s snoozifying. Readers don’t care about “authenticity” if it doesn’t further the plot.

8)     Tom Swifties. The writer who strains to avoid the word “said” can rapidly slip into bad pun territory, as in the archetypal example: “‘We must hurry,’ exclaimed Tom Swiftly.” Bad dialogue tags may have crept into your consciousness at an early age from Nancy Drew and Hardy Boys books. They're great fun, but they were written by a stable of underpaid hacks and although the stories are classic, the prose is not.

9)     Mary Sues. A Mary Sue is a character who’s a stand-in for the writer’s idealized self. She’s beautiful. Everybody loves her. She always saves the day. She has no faults. Except she’s boring and completely unbelievable.

10) Imprecise word usage. This is what snagged the infamous unhappily-reviewed indie author of a couple of weeks back. If you don’t know the difference between lie and lay, aesthetic and ascetic, or why a woman can’t “carry her stocky build” down the stairs, you’ll get two-star reviews, too.

11) Incorrect spelling and grammar. The buying public isn’t your third grade teacher; they won’t give you a gold star just to boost your self-esteem. Spelling and grammar count. Words are your tools. Would you try out for professional baseball if you didn’t know how to hold a bat? Electronic grammar checks can only do so much. And they’re often wrong. Buy a grammar book. Take a course. Go to a writers conference. Seriously. Even a good editor can’t do everything.

12) Wordiness. There’s a reason agents are wary of long books. New writers tend to take 100 words to say what seasoned writers can say in 10. If your prose is weighty with adjectives and adverbs, or clogged with details and repetitive scenes, you’ll scare off readers as well. 

If you’re still doing any of these things, RELAX! Enjoy writing for its own sake a while longer. Read more books on craft.. Build inventory. You really do need at least two polished manuscripts in the hopper before you launch your career.

And hey, you don’t have to become a marketer just yet. Isn’t that good news?

How about you, scriveners? What mistakes did you make when you were starting out? As a reader, what amateurish red flags make you wish you hadn’t wasted your 99 cents?

3 Questions to Ask Before You Jump on the Indie Publishing Bandwagon

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 We’re in the midst of seismic changes in the publishing world, with new quakes altering the landscape on a daily basis. The pulp paperback is in its death throes, as mass market houses like Dorchester slink into ignominious bankruptcy. Kindle and the Amazon $2.99 e-book/70% royalty paradigm have changed an entire industry in less than eighteen months.

Amanda Hocking self-published her YA paranormals, made a mint, and landed a two million dollar deal with St. Martin’s a week ago. Then thriller writer Barry Eisler  turned down a half a million from the same house in order to go indie. Mystery writer Joe Konrath and his disciples provide daily proof that midlist fiction writers can make more self-publishing cheap e-books than by going the traditional route.

You can read enlightening conversation between Eisler and Hocking here, and Eisler and Konrath here.

Trusted voices in the publishing industry, who not long ago warned against self-publishing, are now singing its praises. Insiders Nathan Bransford and Jane Friedman see it as the most lucrative road for many authors. Agent Laurie McLean now has an e-book publishing and marketing service. Meredith Barnes at FinePrint Literary now does e-book coding.

This means we can all start our careers right now. Not three or four or ten years down the road after the excruciating query/submission/editing process, but now. TODAY. And there’s a possibility we’ll make real money. Konrath regularly posts hot financial statistics that are pure writer porn. We all want to join in the orgy.

But something happened this week that should give some of us pause.

It was a brouhaha that went viral when an indie author came to cyberblows with an indie book blogger.

It was a sad moment for me. The social media bullying I talked about in my last post came to blogging and it wasn’t pretty. Yes, the author had a very childish meltdown. But I wish the entire blogosphere hadn’t followed suit. We all have inner children who are prone to temper tantrums on occasion.

Isaac Asimov once observed that writers fall into two groups: “those who bleed copiously and visibly at any bad review, and those who bleed copiously and secretly at any bad review.”

But in these days of social media we have very little “secretly” any more. Everything is visible—on a global scale.

I hear the author’s sales actually spiked after the debacle, and I’m glad for that. She’s a nice person and a friend of this blog. Perhaps Bret Easton Ellis might laud it as one of the first "post-Empire" moments in publishing.

But what I saw was a writer who hadn’t yet developed the soul-calluses that are required of a professional author. I suspect she jumped into the business too soon.

There are some unspoken benefits to the old query-fail-query-fail-submission-fail-editorial meeting-fail, fail, fail system. It not only gives us numerous readers to help hone that book to perfection—it also teaches us to deal with rejection, failure and bad reviews.

If you choose to self-publish because you can’t handle the rejection of the query process, you’re setting yourself up for worse pain later on. If those form rejections in your email sting, think of how you’ll feel when very personal rejection is broadcast all over the blogosphere.

So there’s a lesson here: don’t publish until you’re psychologically prepared to take the heat. Always keep in mind this is a business, and business can be nasty.

And there’s another lesson, too. In all the thousands of comments and tweets, I haven’t seen anybody remark on the actual source of the argument: the formatting of the reviewed e-book. The author had apparently put out a badly coded book, then replaced it with a cleaner version. The whole sorry battle was sparked by the question of whether the reviewer had read the old or new download.

It looks as if he did diligently acquire the new copy, and I’m glad to hear he’s become an instant superstar. He deserves that. In reviewing indie books, he’s providing a service indie authors desperately need, and he wrote an honest review.

But I suspect none of this would have happened if the author had used a better coder the first time.

Those of us who were thinking of simply uploading a Word.doc into Amazon’s form to convert to Kindle might need to think again.

I sure will. I’d heard it was pretty easy. Now I know better than to try. Apparently the formatting can get garbled. Apostrophes become incomprehensible lines of code; bullet points turn into weird characters; and page and line breaks appear in nonsensical places. Plus you need different coding for each platform: B&N, iStore, Smashwords. Just being on Amazon is no longer enough.

So, lesson #2: Get your book professionally coded.

This is of particular interest to me because I’m planning to re-release my novel Food of Love as an e-book soon. Luckily I haven’t done it yet because I finally re-read the original and had one of those “OMG who wrote this crap?” moments. I’ve become a much better writer in the last decade. I still think it’s a damn good story, and I’m still in love with my characters, but the opening was stuffed with clunky reader-feeder and too many dialogue tags. Plus I seem to have been addicted to the words “suddenly” and “just.” I’m editing it now, feeling almost grateful my sales weren’t that high. Even though I had a good editor, the book really wasn’t ready to be released.

Which leads to lesson #3 to take away from last week’s brouhaha: don’t publish your book too soon.

Trouble is—you don’t know it’s too soon. But reviewers will. And if you’re like me, so will your older, wiser self.

How soon is too soon? Consider that Amanda Hocking had eight books in the hopper before she self-pubbed last year. Eight. She was also professional enough to hire an editor and a book designer. She was ready to treat her books as a full time job.

So here are three questions to ask yourself before you take the self-pub plunge:

1) Are you able to present a professional book in a professional way? This means hiring an editor, book coder and cover designer, plus putting together a marketing plan and making the time to implement it. Just throwing it up on Amazon to see what happens could backfire. Big time.

2) Are you emotionally ready for your close-up? Every successful author gets nasty reviews. Every. Single. One. If you want proof, go read the one-star reviews of literary classics on Amazon.

Learning how to deal with crushing, unfair criticism needs to be part of your skill set. Make sure you keep in touch with the part of you that has nothing to do with your books—the one that goes outside to hear real birds twitter and gets face to face with actual friends. Understand that after a nasty review, you need to STEP AWAY FROM THE COMPUTER. Hide all electronic communication devices and bring in chocolate, wine, DVDs, and/or your BFF, and hibernate. Author Catherine Ryan Hyde suggests you allow yourself to mourn for at least three days after a bad review. I think that sounds about right.

3) Is your book really, truly ready? Not just for friendly readers, but unfriendly ones. I advise finding some not-so-tame beta readers and asking them to do their worst. Then imagine seeing their harshest words in a review. Can you see how a reader might accept them as valid? If so, hold off and do some more editing. Better yet, write another book. Then edit the first one again.

You owe it to your characters to present them in the best possible way—and you owe it to yourself to start your career with your very best work.

So what about you, scriveners? Have you been swayed by recent news to try the indie route? Have you hired an editor or book coder? Got any recommendations?
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For more on this, Catherine Ryan Hyde has posted "An Open Letter to Authors" on this subject on her blog. She points out how important book bloggers are to all authors. Reviewers need to be free to be honest, or they can't do their job.